Clear your weekend
- 3 weeks ago
- 3 weeks ago
- 2 months ago
A Song for Valentine’s Day — More Than Words (Extreme)The acoustic ballad ”More Than Words" entered the Hot 100 on March 23, 1991, at Number 81. It later became a huge smash, hitting Number 1 on Billboard’s Hot 100 in the United States. The subsequent single, "Hole Hearted”, another acoustic track, was also successful, rising to Number 4 on the same popular music chart.
- 2 months ago
Tell Me Why
Today February 9th, 2014 is the much-celebrated 50th anniversary of The Beatles first appearance on The Ed Sullivan Show. The Beatles had been working hard since 1960 for this moment. To break America, The Beatles tried various label efforts including Vee-Jay, Swan and Capital to initial poor results. But when “I Wanna Hold Your Hand” hit number one on February 1st (eight days before their previously planned Ed Sullivan appearance) the tide was turning their way. But, it wasn’t luck…it was the residue of talent, hard work and aggressive management. Their manager Brian Epstein took a much smaller payment from Ed Sullivan…knowing the exposure would pay off. And it did. On March 2nd, 1964 filming began for A Hard Day’s Night…and the concert scene for the TV program in the film (video above), is incredibly reminiscent of their Ed Sullivan show appearance less than a month earlier.
Filming began at Marylebone station in London. The Beatles had just joined the actors’ union, Equity, that morning. The first week of filming was on a train travelling between London and Minehead. Roger Ebert said in his 1996 review of the film: “When it opened in September, 1964…The Beatles were already a publicity phenomenon (70 million viewers watched them on “The Ed Sullivan Show”), but they were not yet cultural icons. Many critics attended the movie and prepared to condescend, but the movie could not be dismissed: It was so joyous and original that even the early reviews acknowledged it as something special. After more than three decades, it has not aged and is not dated; it stands outside its time, its genre and even rock. It is one of the great life-affirming landmarks of the movies.” The full movie is available at Amazon.com here.
So lets just say that in the space of February 1st to March 2nd of 1964 The Beatles literally conquered records, radio, television and film. Proceeded of course by four years of grinding gigs in which they greatly prepared for this…their moment.
- 2 months ago
The Californication of the Super Bowl
(Click here for the official video of Californication.)
The biggest event of the weekend is certainly the Super Bowl. And sports is of course front and center. But music is certainly one of the signature highlights of the event, including the Star Spangled Banner…and of course the “halftime show”. The biggest gig in music came about when other channels starting counter programming against less than elite halftime events, such as “Up With People” in 1980 and Elvis Presto in 1988. But starting in 1991 with New Kids On The Block (hey, they were big then), Gloria Estefan in 1992, and Michael Jackson in 1993, the acts got bigger and bigger. It kicked into a totally new “extra high gear” in 2001 with Aerosmith, ‘N Sync and Britney Spears. This year Bruno Mars is the halftime act, but he will have some “rock-cred” support from the Red Hot Chili Peppers.
Seattle, Denver, East Rutherford and New York City are top of mind when discussing Super Bowl XLVIII (48 if you prefer Arabic numerals). But my guess is they’ll be a strong injection of “Californication” at halftime, and I’m looking forward to that moment. The song is from the 1999 album of the same name and starts out “Psychic spies from China try to steal your mind’s elation” and proceeds to trip through all things California and Hollywood. Check out the Wikipedia explanation of the entire song and how it was written here.
(Click here for the official video of Californication and 10 minutes of its musical inspiration The Cure’s “Carnage Visors”.)
- 2 months ago
Stacy’s Mom Has Still Got It Goin’ On
(Click here for a playlist for the Cadillac SRX commercial, the Fountains of Wayne classic and its inspiration.)
One great way to promote your product is to align it with the correct music. In the case of the Cadillac SRX it seems the ad agency wants to transmit two messages. Hey, you’re buying a $37,505 to $65,355 car (depending on options) …so you’ve made it. But, don’t worry…you still “got it goin’ on”. Indeed, all the men in the commercial have their head’s turned by both the luxury crossover and 90s French fashion model Magali Amadei. I guess Rachel Hunter wasn’t available.
"Stacy’s Mom" is the Fountains of Wayne mega-hit from 2003. The song hit the unusual trifecta: #1 on MTV’s TRL, #1 on VH1’s Video Countdown and #1 downloaded song on Apple’s iTunes. The song was greatly inspired by Fountains of Wayne’s respect for Ric Ocasek and The Cars…including the intro (a near note perfect “pinch” from “Just What I Needed”). The video starred Rachel Hunter (Rod Stewart’s wife) and it also “pinched” a bit from the 1982 movie “Fast Times At Ridgemont High”.
(Click here for a playlist for the Cadillac SRX commercial, the Fountains of Wayne classic and its inspiration.)Source:
- 3 months ago
Bath And Body Works Goes Euro Jazz
(Click here for a playlist for “Forever Red” and Caro Emerald.)
One great way to promote your product is to align it with the correct music. Bath and Body Works’ commercial for their fragrance “Forever Red” yearned to be sophisticated and luxurious. Their social marketing calls it “Our Most Luxurious Fragrance Ever!” So, the ad team needed to create this aura of luxury and the visuals are certainly fantastic…but the music had to match. They made a great choice with Caro Emerald’s “A Night Like This”. The song also helped create the plot for the commercial, a very special night out for two.
Caro Emerald is a Dutch pop and jazz singer whose 2009 debut album “Deleted Scenes from the Cutting Room Floor” sold well and contained the hit single used in the commercial. In 2013 Caro’s second studio album “The Shocking Miss Emerald went to number one in the United Kingdom.
Please click here for a playlist including the “Forever Red” commercial, the official video for “A Night Like This”, a great 7-minute live version of “A Night Like This” and a song off Emerald’s 2013 album called “Liquid Lunch”.